On Running On wedges

The On Running brand, known for its innovative approach to the design of sports footwear, came forward with a bold proposition on the footwear market: it introduced wedge shoes with the characteristic features of running footwear.

On Running, a Swiss company founded in 2010 by three running enthusiasts, from the beginning of its activity focused on the development of technology that ensures comfort and efficiency. Their flagship product, footwear equipped with the so-called CloudTec has gained recognition among both professional athletes and recreational running enthusiasts thanks to its unique sole design, which is designed to absorb impacts on the ground and ensure exceptional comfort of use.

However, a surprise for the industry was the decision to expand its offer to include a completely new category: wedge shoes with functional features of running shoes. On Running designers did not limit themselves to visually combining elegant high-heeled footwear with sporty details, but used their proven CloudTec technology to provide users with not only an attractive appearance, but also unprecedented comfort and support while walking in the urban jungle.

Wedge shoes from On Running maintain a minimalist, Swiss design, and their aesthetic combines elegance and functionality. The wedge, made of light and elastic materials, not only elongates the silhouette, but also softness in every step, so you can spend the whole day in them without feeling tired. From the outside, the shoes look stylish and can be easily combined with various types of wardrobe, from business to casual.

However, innovation does not end with the sole. On Running also made sure that their wedge shoes offer adequate ventilation and are made of high-quality materials, which is especially important when worn for long periods of time. The inside of the shoe is covered with a breathable fabric that prevents the foot from overheating and unpleasant odors.

Reactions to this unusual move in the footwear market are mixed. Loyal running enthusiasts may be surprised to see their favorite running brand in a whole new light. However, the new On Running offer seems to hit straight into a market niche, offering a product for women looking for the perfect combination of fashion and functionality. Wedge shoes are proof that even in the world of sports footwear there is room for innovations that go beyond the boundaries of established categories.

For those who have always dreamed of shoes that could meet the challenges of everyday use and at the same time not compromise style, the On Running proposition may turn out to be a real breakthrough. Whether this is just a passing fad or a permanent market trend that other designers will have to meet, time will tell. One thing is certain - the On Running brand is once again gaining points for innovation and bold steps going beyond the beaten path of the footwear industry.